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Unlock your team's performance with Wild.AI.

Are you a coach or a nutritionist?

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## **Use the Wild App to Participate in an Anonymous COVID-19 Vaccination Study Conducted by Wild and Dr. Stacy Sims**

We hear so many anecdotal stories of how the COVID-19 vaccination changes the menstrual cycle; and how some women experience side effects of the second dose, whereas others do not.

Knowing that the immune responses change across the menstrual cycle, it is unsurprising that these stories are becoming more prominent. Now we have the opportunity to use the data to investigate the connection between your vaccine and menstrual disturbances. What we want to do is to really investigate what is going on between the phases, with an eye to perhaps being able to have solid recommendations of when to get the vaccine to minimize disturbances. We want to empower women to make wise choices with the least disruption to their bodies.

If you are a Wild user who has received the COVID-19 vaccine, please consider participating in this 60-second survey. Your personal information will not be collected nor will any of your personal data be shared with a third party source.


Here’s how to participate:

1. Open the Wild app
2. Go to your profile in the upper left hand corner
3. Under "General" find the section "Feedback and Surveys"
4. Click COVID-19 vaccine survey which opens up a typeform from the app
5. Complete the form


Thank you,
Stacy, Sahana, Helene, Bevan and the team of Wild



Use the Wild App to Participate in an Anonymous COVID-19 Vaccination Study Conducted by Wild and Dr. Stacy Sims

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COVID-19 Vaccination Research Study Opportunity


## Wild recently partnered with Adidas in a campaign to launch their new range of Techfit Period Proof tights.


Adidas recently launched their line of Techfit Period Proof tights. Through the tagline of "Stay in Play", they aimed to increase awareness about training while on your period by conducting grassroots, community-driven activations, with the the vision to normalise the conversation about periods and menstrual cycles. 

![StayInPlay_DigitalInvite_28JUN2021-01 (1).png](https://wild-blog-strapi.s3.amazonaws.com/Stay_In_Play_Digital_Invite_28_JUN_2021_01_1_2c6a9d9155.png)


The team from Adidas approached Wild to be an educational partner, when it came to highlighting the topic of recovery during menstruation. Massage chairs and guns and stretching mats were available to the attendees through various activation campaigns, and Wild provided the knowledge and insights on how recovery tools and stretching modalities work for easing period symptoms, and how best to incorporate them. The goal of the messaging was to educate athletes on the effect their periods have on their bodies and the benefit that recovery tools can provide during their periods to encourage them to "Stay In Play".


![Screenshot 2021-08-18 at 12.00.23.png](https://wild-blog-strapi.s3.amazonaws.com/Screenshot_2021_08_18_at_12_00_23_56ccf54c44.png)


The campaigns included women and girls from Girls Academy Football, USA Volleyball and Adidas Runners LA, encompassing 30,000 athletes across all activations. A great quote captured from the event was:


> "It’s so cool how we’re being so honest about your period and making it not a taboo topic."


You can learn more about the Techfit period proof range [here](https://news.adidas.com/training/product-innovation-and-resources-to-help-those-who-menstruate-stay-in-play/s/133481bd-8db7-4422-8774-e523cc456ea6)


![Screenshot 2021-08-18 at 12.29.37-min.png](https://wild-blog-strapi.s3.amazonaws.com/Screenshot_2021_08_18_at_12_29_37_min_9f8ab6a749.png)












Wild featured as an educational partner with Adidas' Stay in Play campaign

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Wild x Adidas Stay in Play Campaign


## This is Wild - Redesigned. 


If you have been using WILD.AI for a while, you may have noticed something a little different! 

We’re now Wild AI, an app built to elevate the capabilities of the female body. We love that Wild AI is a tech company with a female lens - widely known as Femtech. Our team (composed of data scientists, Olympic level coaches and physiologists) is passionate about solving problems in women’s health through data and science. We decided it was time to take that to the next level. We have a new look and feel, and decided to pack in what you love best. 


### Who we are now


![WILD_Logo_Dark.svg](https://wild-blog-strapi.s3.amazonaws.com/WILD_Logo_Dark_380ebe2780.svg)


We want to break the stereotype in terms of how women are often perceived in the world - moving away from seeing women as soft, fragile or passive and more towards being bold and assertive. We want to support women in their journey through sport - sport is fun, and being a woman shouldn’t take the fun out of the game. In fact, being a woman in sport is more exciting now than ever, as there is so much to gain and learn, as more research comes to light.

The new Wild AI is strong, edgy and sharp. Our logo takes inspiration from a standard diamond shape, but has uniqueness in terms of how the letters are defined - almost trying to break out of the structure imposed around it. 

We needed to create something that stands by our mission; to educate women to better understand their bodies, to shatter the male lens through which they view their body, and to empower them to harness the power of their own data and individuality.



### What we have learned so far


The older version of Wild AI set our foundations in terms of addressing the fact that women are not men. It brought together concepts in female exercise physiology and the science of the female endocrine system, with an aim to deliver that information when it was relevant (eventually leading to a lot of ‘Aha’ moments we hear!). We were soon recognised as a data heavy platform, making sure your check-ins would be analysed, delivering insights and patterns back to you, while the data nerds of our team set us up for machine learning along the way. Of course there is SO much more to be done, and we learnt a great deal along the way, thanks to you! 


### An individualised approach

We have always recognised the fact that each woman is different, and each woman has their own intra-individual variation. It therefore isn’t a surprise when most female physiology research out there has conflicting results! We decided it was time to hone in on this aspect, peeling away generalised recommendations, especially when we have data about your wellness from checking-in each day. The new Wild AI app comes with a Readiness Score feature. By taking your objective and subjective data, it paints a picture of how you feel each day, not just across weeks, but across menstrual and contraceptive cycles too. 



![mental-and-physical-readiness.png](https://wild-blog-strapi.s3.amazonaws.com/mental_and_physical_readiness_f6de4b13bc.png)


We also want to give women an insight into how their individual physiology impacts them over time - a more granular picture of what’s going on during all the hormonal fluxes. Phase by phase or day by day, Wild AI allows you to understand how your wellness metrics, symptoms and lifestyle change by cycles or months, which equips you with valuable information to plan your training and nutrition to get the most out of your body at any time. 


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### Looking ahead

While a lot has changed at Wild AI, the core of our mission remains the same. We want to help women everyday through their individual data. Whether it’s helping them stay fuelled for their training, giving them the best chance of recovery on any given day, or helping them make better decisions for their health. 

Now more than ever, and with your support, we’re hoping to shift the focus to the health and wellbeing of exercising women, because that’s where peak performance begins! We hope that you enjoy using the new Wild as much as we enjoyed creating it for you! 



Wild has a new look! Check out our story behind why we did this. 

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A Wild New Feel

## What is the Wild Readiness Score?

The Wild readiness score gives you a daily indication of your capacity to perform at your best. This then allows you to go into any training that day well informed. Over time, it’ll help you understand how your female physiology across cycles contributes to your ability to perform, train, recover and adapt, allowing you to work with, and not against, your own physiology.

You might use a wearable giving you your body temperature and resting heart rate. Today, if your temperature or resting heart rate go up, it may tell you that something is wrong, when really - you may just be ovulating. Wild AI is the first of its kind - reading your female data as it should, and looking at what those variations mean, depending on your life stage and hormonal variation. The Wild readiness score reads your data as a woman, while other apps may read you as a man, what we refer to as ‘men-tech’!

![1.png](https://wild-blog-strapi.s3.amazonaws.com/1_adec603819.png)

## Why did we create a Readiness Score?

Along with Dr Stacy Sims, we’ve put together years of research on how female physiology impacts athletic performance. But as we’ve all probably heard, the research can be messy, and it’s really important to take an individual approach in how best to put the research into practise and apply these recommendations.

We know that every woman is different. We also know that variation exists within the same women. When we couple these factors together, it’s essential that we start considering the individual when it comes to female performance and training. Therefore, we developed the Wild readiness score to allow you to personalise your performance and training based on your own unique physiology.

![2.png](https://wild-blog-strapi.s3.amazonaws.com/2_5417eda713.png)

## What does my Wild Readiness Score mean?

The readiness score takes into account your objective metrics like your resting heart rate, your subjective inputs such as your symptoms and lifestyle, and how hard you have trained recently. It then calculates a percentage score between 0 and 100% so that you know when you’re ready to train hard, or when to prioritise recovery. Over time you can look at how your readiness score changes across phases and life stages.

*Low (0 to 33%)*: A low score indicates that your readiness to take on training is poor. It’s suggested that you consider being conservative and keeping your intensity low to promote recovery.

*Moderate (34 to 66%)*: This is your average readiness. You might’ve logged some symptoms and previous training sessions might be affecting you, but not enough to move your readiness away from your typical average.

*High (67 to 100%)*: A high score indicates that you’re ready to train HARD today and perform well whilst doing so!


### *Feel clued up on the new readiness score? [Check-in now](https://wildaiapp.page.link/wildaiapp) to start listening to your own physiology to optimise your performance, training and recovery!*



You’ve probably already spotted the new Wild readiness score, but are you ready to find out what it’s all about?

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The Wild Readiness Score


At Wild AI, we believe that the needs of women are different from men. Nutrition is a key element for optimal training and performance, and as the physiological needs of women across the menstrual cycle and/or life stages change, so should nutrition to support that.

## Why is nutrition so important?

Nutrition is essential for not only your health and well-being but also your performance and training [1]. Specifically, nutrition provides your body with the energy it needs for training, recovery and adaptation to the training stimulus (i.e. get fitter and stronger overtime) [2].

It also plays a vital role in our bone health, mood and motivation, as well as our ability to train consistently and reduce your injury risk [2].

## Why should women consider nutrition around their training?

Whilst there is no shortage of nutrition guidelines for optimal health and performance in men, not all information might be relevant to women. For example, research highlights that fasted training, although becoming increasingly popular, is not advisable to women in particular. Fasted training might lead to low energy availability and REDs (relative energy deficiency in sport) [2], a condition that can be detrimental to making fitness gains.

This is because women are highly sensitive to changes in energy availability. Along with training, the process of making female hormones is also an *energetically costly* process (£££) that is supplied by energy (in calories) from food. In addition, female hormones also contribute to making training gains! It’s therefore important to meet the energy demands of training AND hormone production as they both help us adapt to get fitter and improve performance [3,4].

![58 (1).png](https://wild-blog-strapi.s3.amazonaws.com/58_1_6d739a5978.png)

## How can you make sure you’re fuelling right?

To start fuelling to meet the demands of your training and your female physiology, the first step is to make sure you focus on your nutrient intake around training. This ensures that you have adequate energy to train and recover from training. You can do this by following the recommendations in the Wild AI app!

To use this feature:

1) Select ‘Training’ in the dashboard screen, and input your training session details.
2) Your pre and post training recommendations will then be provided.
3) Once you’ve completed your recommendations you can simply check them off.
4) *Tip* To find out more you can select the information button (i) which presents you with further advice, insights, and references.

![56 (1).png](https://wild-blog-strapi.s3.amazonaws.com/56_1_1f1c096d84.png)


### Quick question: I entered two training sessions and received two pre- and post-training nutrition suggestions, which do I choose?

We suggest following the higher quantity of carbohydrates and protein option, especially if your activities were within 90 minutes of each other.

##### References

1. Holtzman, B., & Ackerman, K. (2021). Recommendations and Nutritional Considerations for Female Athletes: Health and Performance. Sports Medicine
2. McGregor, R. The Female Athlete Training Diary.
3. Hutson et. al (2021). Incidence of bone stress injury is greater in competitive female distance runners with menstrual disturbances independent of participation in plyometric training. Journal of Sports Sciences
4. Wohlgemuth, K. (2021) Sex differences and considerations for female specific nutritional strategies: a narrative review. Journal of ISSN.









Training fasted may not be the best approach for women. Here's why. 

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Why you should eat around your training

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Perimenopause

Wild supports women with menstrual cycles.

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Menstrual Cycle

Wild supports women on all types of birth control

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Birth control

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Postmenopause 

Only 4-8% of sports science research has been conducted exclusively with female participants. At Wild, we want to help change that.

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Become a Research Partner

Mel Reeves

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Lotte Wilms

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Lucia Mathieson

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Gaby Moreno

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Angana G Barua

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Tiffany Keep 

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Eira Culverwell

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Wearables make data much more reliable.
Wild.AI syncs with Apple Health, Garmin, Oura, TrainingPeaks, Strava & Fitbit

The app to train with your female

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Track your hormones and your training

Syncing with your wearable

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